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Managing Your Company’s Digital Footprint

By Nextrio on April 27th, 2018 Facebooktwittergoogle_plusredditlinkedinmailby feather

Your digital footprint and your carbon footprint are very different from each other, but you should do your best to reduce both. A digital footprint represents who you are and what you do on the Internet, and if you run a business, it’s not always a good idea to have a deep one. Read ahead for advice on managing your company’s digital footprint.

Understanding What It Is

Everything you do online is tracked in some way or another, and all your activity adds up to create your digital footprint. The links you click on, the comments you make, and the products you buy, for example, contribute to your digital footprint. How private or public your footprint is can make a huge difference in terms of your privacy and your reputation, so you should do your best to manage it for your business. The more you understand about your digital footprint, the more you can use it to your advantage.

Recognizing Its Impact

Just about anything you do while you’re online will influence your digital footprint, and you need to know what this means for you. As an individual, it lets employers conduct background checks and helps advertisers learn what you’re shopping for. As a business, you may be more concerned with keeping your activity under wraps by reducing your digital footprint.

Focusing on Cybersecurity

Your company should be relatively transparent with customers and clientele, especially when you deal with affairs that impact them directly. However, there’s a lot of information you’ll want to keep internal. Stepping up your cybersecurity practices by securing your connection can help reduce your digital footprint and keep your secrets safe, from new projects to financial reports.  

 

You can keep your digital footprint to a minimum by calling Nextrio at (520) 545-7100. We can help you with managed services in Tucson, so you can minimize both your digital and carbon footprints. Visit our website to see what we’re all about.